credibility to your business, organization, or personal brand. Facebook pages all look alike in terms of design, but on your own website, you can realize a brand image, offer products for sale, and integrate third-party web services.
It's easier than ever to create a professional-looking, design-forward website. Well-known DIY site building services, such as Squarespace and Wix, are constantly improving and adding new capabilities. Newer competitors, such as Zyro, Gator, Simvoly, Strikingly, Ucraft, and uKit, are popping up all the time with their own clever twists on the process.
You Need a Website
First, let's discuss why you even need a webpage in this day of social media domination of the web. On a personal level, you wouldn't want to send prospective employers to your Facebook page, so a personal website makes more sense as an online, customized resume. Another reason worth considering, for both personal and business purposes, is that building your own site gives you endless design choices. You have total control over products and services you may sell and how they're delivered, too.
Further, having a real, dedicated site makes a business seem more authoritative and trustworthy than a Facebook or Tumblr presence can on its own (though you should certainly also consider those services as elements of your online presence). It's as much an opening ante in the business world as having a business card for your company.
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